In order to visually convey the professionalism of the staff and care for patients, we combined smooth, plastic lines with strict forms in the typeface of the logo. The sign has a more philosophical meaning. This is the definition of the continuity of human life. Symbolic "rings of life", like age rings on a tree trunk, intertwine into an endless Möbius strip.
The wayfinding system of the "Mirum" clinic is built on a combination of accent light coral and background white color with a dosed addition of branded graphic elements. The numbers of floors and the names of departments in the tables are highlighted with an accent color. Such elements are placed on three-dimensional overlays on the table. This allows better visual separation of different types of information for a more intuitive perception of it by visitors to the clinic.