Rebranding of “Culinary Masterpiece”. Signature Line of Natural Seasonings with an Oven Bag
Client
Pripravka
Year
2017
Services
Concept Development
Packaging Design
Photography
Rebranding
Retouching
The preparation of any dish is an art of combining a multitude of tastes and aromas into one. The seasonings of “Culinary Masterpiece” signature collection make cooking delicious dishes extremely simple as they already combine all the natural ingredients in ideal proportions. The author and the face of the collection is Héctor Jiménez-Bravo, a world-known chef and TV host of popular cooking shows. Every ingredient of the seasonings has been chosen very carefully, following high standards of quality and natural origin. Moreover, in the upper part of every package (5 types) of the ‘Cook in Oven’ line, you may find an oven bag with a tie, which allows cooking dishes in the oven using «en papillote» method, and also preserve all the beneficial qualities of the products and reveal the aroma of the spices.
Every dish brings not only delicious taste but also unforgettable emotions. New design of the signature collection of seasonings stands out thanks to its bright fruity food styles, whereas a light and pleasant colour palette of the line emphasizes the simplicity and ease of preparing the dish. A distinctive sign ‘Cook in Oven’ has appeared on the front panel of the package, and the information about the oven bag got more accentuated. With the ‘Culinary Masterpiece’ natural seasonings your dishes will get the new refined taste, and the cooking process will become much easier, as all the best ingredients have already been chosen for you by the professionals.
