Packaging Design for the ‘Radymo’ children’s dairy products ‘Minions series’
Client
Radyvylivmoloko
Year
2020
Services
Concept Development
Packaging Design
The Task
Radyvylivmoloko curated a series of simple, yet delicious and useful dairy product for all the countless Minions fans out there. Even though these vitamin-enriched milk and fermented multi-flavored milk beverages are mainly meant for children, they will surely energize and bring a smile to the faces of every Minions fan — big or small! After all, Minions always know how to have a good time and have fun, and dairy products are always tasty and good for you.
The Solution
Dairy products are primarily a great energy source, that’s why each label combines images of cheerful minions against vibrant color backgrounds. Fermented milk labels also contain images of fruit, respective to the product’s flavor, and milk — a list of vitamins added to the drink. Even the letters used in names seem to be dancing around and having fun. Surely, we didn’t forget to list all the nutritional info and the many benefits of these products, by using bright yellow banners on sides of the packaging.